Writing is all about understanding.
Understanding what a client wants to communicate. Understanding how a client or prospective client will comprehend the message. Always keeping in mind that radio station WII-FM (“what’s in it for me?”) is the one that we all listen to.
Since the mid 1980s, I’ve been writing about computer hardware and software, high tech in plain English. So if you have a message that you need to communicate clearly and consisely, call me.
Copyright © 1984-2016. William Blinn Communications. All Rights Reserved.